Monday, 19 December 2016
PROGRESS: Branding
In order to maintain branding within my ancillary products, I decided to include the same cherry symbol within the digipak and magazine advert. The results were as follows:
Additionally, I altered the inner cover drastically, removing the monochrome filter. Initially, I photoshopped two missing members who did not attend last Saturday's photoshoot for the ancillary products (Elliot and Leo, who are both present on the album cover and in various cutaways in the music video). This plan seemed to work well, even with blending Leo and Elliot in the picture, until I realised that they looked out of place because they had no realistic shadows behind them. Therefore, I removed them entirely, along with the black and white filter, due to the strong pink overwhelming the background. In place of the scrapped elements I added the cherry motif (same symbol) to establish their brand identity.
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